In partnership with Dialogue PR, we produced a series of social video for Constellation Brands new boutique wine brand – The Group.
Passionate about 'grower wines', The Group has forged a unique partnership with an Australian grower collective, helping them to thrive and produce the highest quality grapes by providing support, expertise, security and protection. Harnessing the combined wisdom of an Australian grower collective with single vineyard and varietal expertise to produce the highest quality premium wines.
We chose Matt Moran to be the face of the brand launch off the back of his successful Paddock to Plate ABC series.
creative strategy / creative direction / art direction